Jacquemus reimagined as a 1970s Provençal Fashion House

Jacquemus

Provençal Fashion House

The Story

Sun-bleached linen dresses hung from rustic wooden rails. The tiny handbags — barely big enough for a lipstick — sat on a whitewashed shelf like art objects. Dried lavender bunches scented the air, and the whole shop felt like a Provençal farmhouse.

Visual Details

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