100 Films

What if they opened in 1975?

Coinbase had a teller window. Palace had a back room. Anthropic had a marble lobby that breathed. None of this happened. All of it is on film.

One hundred brands you know from a feed, rebuilt as the shop you would have walked past in 1975, then handed to a camera. Each one got its own brief: a slow dolly, a held pan, a push through a doorway written for one brand and no other. Moving pictures of places that never existed, shot by a camera that was never there. Something you recognise is about to move.

Click any film to pause.

Ace of Hearts
Aimé Leon Dore
Airbnb
Alo Yoga
Amazon
Anthropic
Apple
Balenciaga
BAYC
Beehiiv
Bumble
Calm
Canva
Claude Code
Coinbase
Deliveroo
Discord
Doodles
Duolingo
Eight Sleep
ElevenLabs
Erewhon
Exponential View
Facebook
Feed Me
Figma
Google
Granola
Gumroad
Gymshark
Heights
HeyGen
Hoka
Huel
IKEA
Instagram
Jacquemus
KITH
Ledger
LEGO
LinkedIn
Liquid Death
Little Moons
Loewe
Lucky Generals
Lucky Saint
MetaMask
Microsoft
Midjourney
Miro
Monzo
Neko Health
Netflix
Nike
Nintendo
Notion
Oatly
Off-White
Olipop
On Running
OpenAI
OpenSea
Oura
Palace
Patagonia
Peloton
Perplexity
Pika Labs
Polymarket
Poppi
Pudgy Penguins
Rekt Drinks
Revolut
Ring
Salomon
SKIMS
Sonos
Spotify
Starbucks
Stripe
Substack
Supabase
Supreme
Synthesia
TBPN
Tesla
TikTok
Tinder
Tonies
Tony's Chocolonely
Trip
Twitter / X
Uber
Uncommon
Vercel
WHOOP
Wise
Yoto
YouTube
Yuga Labs